CANURTA · Onboarding Overview

Path to Launch: Canurta

White-Label Genetic Portal

You’re on track to launch your fully branded DNA Discovery Complete Test Kit experience in 4 weeks. Below is exactly what we need from Canurta to keep that launch date locked, and how the onboarding milestones line up from first sale through the patient’s results.

  • Launch target: 4 weeks from date of signature for your white-label patient & provider portals

  • Earliest patient genetic data delivery: 8 weeks (for kits sold at the 4 week mark)

  • We handle portal build, branding, and technical implementation

  • You handle 4 key setup items outlined below

Estimated time to complete Canurta action items: 3–5 hours total, spread over your preferred timeline within the 4 week period.

How the Timeline Works

We’ll handle the full white-label build of your portals and keep you on track for a launch 4 weeks from the date of signature - giving us all enough room to refine clinic training and final details before the first patients receive their data.

Now → Week 4

Your focus: complete the 4 Canurta action items (domain, payments, SKU, provider code).

Our focus: design, configure, and QA your white-label patient & provider portals so they’re ready for live traffic at the 4 week mark.

Week 4 Launch & Beyond

If the first DNA Discovery Complete Test Kit is sold on 4 week mark, the earliest a patient would receive their genetic data is week 8.

This creates a comfortable window to finalize clinic training, refine workflows, and implement any optimizations—without impacting the patient experience.

Canurta Onboarding Checklist

These three items are the only dependencies on Canurta's side to stay on track for a week 4 launch. We’ll partner with your team throughout each step.

1. Dedicated Domain

Identify and purchase a dedicated domain for the patient and provider portals (e.g., canturaDNA.com). Send the URL of the purchased domain to [email protected] so we can verify on our end.

Owner: Canurta's IT / Web team
Outcome: Branded, trusted entry point and communication channel for all users.

Action: Purchase dedicated domain and confirm once that has been completed by emailing the URL to [email protected]

2. Product SKU List

Provide FPN with an excel / google sheet of all products SKUs, inclusive of: product name, SKU #, size, price, URL link. Our team will pull all necessary product details using the URL links for each product.

Owner: Canurta e-commerce / product team
Outcome: Canurta products listed on your white label marketplace and built into the protocols.

Action: Send to [email protected]

3. Brand Guide for Customization

Provide your current brand guide (logos, color codes, typography, and image guidelines) so the genetic portal experience matches your Canurta brand standards across patient- and provider-facing views.

Owner: Canurta marketing / brand team

Outcome: Portal UI, emails, and patient flows aligned with Canurta branding.

Action: Send Brand Guide to [email protected]

We Own the Build. You Focus on Go-to-Market.

Our team will deliver a fully branded, white-label patient and provider portal experience within 4 weeks. From there, we’ll help you turn it into a high-performing channel for your clinics and providers.

  • Step-by-step clinic training guides
  • Short how-to videos for staff workflows
  • Asset packs for product, portal, and provider education
  • Launch checklist aligned to your internal teams

Because the first patient data will not be delivered until week 8 at the earliest, we have a clear window to iterate messaging, refine training, and validate provider feedback without impacting patient timelines.

Finalize Owners, Dates, and Open Questions

To lock in the 4 week launch date with confidence, we recommend a short working session to confirm internal owners for each action item, target completion dates, and any integration questions from your team.

  • Confirm domain strategy and routing plan

  • Align payment flow and refund/edge-case handling

  • Review your product list & integrate into the white labeled marketplace

  • Define how providers / users will discover the offering with marketing considerations

Next step: schedule a 30–45 minute onboarding review to confirm this plan and capture any Canurta-specific requirements.

Alternatively, reply to this plan with your preferred owners and timelines, and we’ll update the project tracker on our end.

Onboarding FAQs

Quick answers to the most common questions your team may have during the Canurta onboarding process.

Can we still hit a 4 week launch if some details are not finalized?

Yes. As long as the three core Canurta action items (domain, brand guide, SKU setup) are completed on time, we can launch within 4 weeks. Because the earliest patient data will be delivered is week 8, we have room after launch to refine training materials, messaging, and minor workflow details without affecting patient timelines.

How long will it take Canurta to complete the action items?

In our experience, the combined work typically takes 3–5 hours across IT, product, and engineering—often completed over several short working sessions. If you share internal constraints, we can help sequence the work to fit your team’s bandwidth.

Who is responsible for building and configuring the white-label portals?

Our team is fully responsible for designing, building, and configuring the white-label patient and provider portals. Canurta is responsible only for the three setup items and for providing timely feedback during reviews.

What training and enablement will clinics receive?

We will provide step-by-step training materials for clinic staff, short how-to videos for ordering and reviewing results, and reference guides for providers. These assets can be co-branded and distributed through your existing Canurta communication channels.